What is your HVAC website worth?
When the AC dies in July, homeowners search, call the first company that looks legit, and move on. Your website is how they decide you're legit. If it's down on the hottest day of the year, those calls go to your competitor.
A typical HVAC website brings in about $15,840 a month in new customers. Keeping it running starts at $49 a month.
The math: what your HVAC website earns
Start with industry averages, then change any number to match your business. Everything recalculates as you type.
What your website earns for you (not what we charge)
- New customer revenue, per month
- $15,840
- At risk for each day it's down
- $528
- New customer revenue, per year
- $190,080
Keeping it running costs from $49 a month, hosting included.
Get a quoteWhere these numbers come from
Searches are a rounded monthly estimate for a mid-size US metro (about 500,000 people). "Reach your site" assumes you appear in the top three local results, which take most clicks. Close rates and first-purchase values are conservative industry averages. The total counts first purchases only: repeat customers, referrals and reviews are extra, so your real number is usually higher.
What goes wrong on HVAC websites
Down during a heatwave
Peak season is when searches spike and when a site outage costs the most.
Click-to-call and forms break
One bad update and your call button or quote form stops working on phones.
Slow on mobile
Most emergency searches happen on a phone. A slow page loses the call before it rings.
Website maintenance for HVAC companies, done for you
No IT team? That's the point. We host your site, update it every week, back it up every day and watch it around the clock. On top of that, for HVAC companies we check:
- Click-to-call and quote forms checked after every update
- Global CDN to absorb summer and winter search spikes
- Speed and Core Web Vitals checks on Growth plans
- 24/7 uptime monitoring, peak season included
$49/mo for one site, hosting included, and less per site from three sites. Compare plans
No-downtime move
Your current site stays live until the new one checks out.
Fixes included
If an update breaks something, we roll it back and fix it.
No long contract
Monthly plans cancel with 30 days' notice.
Your site, always
Leave anytime and we hand you a full backup.
Switching hosts? See how we move your site or how we compare to other hosts.
Questions from HVAC companies
Do you handle sites built by lead-gen or marketing companies?
Yes, as long as you own the site. We move it to our hosting and keep it running. If a vendor owns it, we'll help you figure out your options.
Can you make our site faster on phones?
Speed work is included on Growth plans and up: caching, image handling and Core Web Vitals checks.
We have one site. Is this worth it?
One extra service call a month usually covers the plan. The math on this page shows what's at stake.
Services HVAC companies use most
Other industries we look after
All industries
Stop babysitting your server.
Tell us about your sites. You'll get a quote within one business day, plus a moving plan if you're switching.
Get a quote